News
Furniture Journal appointed as Official Media Partner of the Manufacturing Guild Mark
The Furniture Makers’ Company, the City of London livery company and charity for the furnishing industry, has named leading B2B magazine Furniture Journal as Official Media Partner of the Manufacturing Guild Mark.
Sponsored by Biesse Group and Lectra, the Manufacturing Guild Mark has been the mark of excellence, distinguishing Britain’s top furnishing manufacturers, since 1993. The Mark is awarded to companies that demonstrate high standards across seven assessment criteria: design, product development and function, manufacture, human resources, financial stability, sustainability and sales and marketing.
Under the new partnership, Furniture Journal will play a key role in promoting the benefits of the Manufacturing Guild Mark to businesses operating in the UK furniture and furniture component manufacturing industry. Readers of the trade title will get access to exclusive content, including interviews with existing Manufacturing Guild Mark holders and insight from some of the leading companies in the sector, as well as regular news updates and invitations to forthcoming events.
Ben Burbidge, Manufacturing Guild Mark chairman, said: “We are thrilled to be working with a respected industry title like Furniture Journal as we look to further establish the Manufacturing Guild Mark in the marketplace. Having worked very closely with our two sponsors, Biesse and Lectra, over the past few years to publicise the Mark, this new partnership with Furniture Journal is another strong link in the chain that will enable us to promote the many advantages of being a Manufacturing Guild Mark holder through the creation and publication of exclusive content that will be of great interest to the magazine’s influential readership.”
Melvyn Earle, editor of Furniture Journal, said: “Helping to raise manufacturing quality and bringing our readers the best of the best has been Furniture Journal’s remit for almost 30 years. I am both delighted and honoured that Furniture Journal has been appointed as Official Media Partner of the Manufacturing Guild Mark – a mark of excellence that recognises the very highest standards in the industry we serve. Through this partnership, we will be able to work more closely with The Furniture Makers’ Company to raise awareness of the advantages that come from being a Manufacturing Guild Mark holder and help more furniture manufacturers, component manufacturers and interior specialists gain benefit from it.”