ACID announces new CEO

Anti Copying in Design (ACID) has appointed Laura Newbold Breen as its new chief executive officer (CEO).

Laura is succeeding Dids Macdonald OBE., ACID’s co-founder who will remain as chairman of the board of directors and director of public affairs/campaigning.

Laura said: “To be handed the CEO reins by Dids is a huge accolade. My SME and manufacturing experience means I know all too well the challenges faced by so many UK businesses, of which IP forms a huge part. It’s through this experience and navigating so many challenges that I intend to inspire and nurture ACID members throughout their IP journey, ensuring they are supported at every turn. I’m a strong believer that an organisations success relies on both a great team, and great leadership. I am privileged to have both a great team at ACID that I can both lead and learn from, great mentorship in Dids, Nick and Ann. I know we can all learn from each other and drive ACID and its members towards a bright and prosperous future.”

Dids Macdonald OBE., ACID’s co-founder said, “I am confident that Laura will bring a wealth of experience and a dynamic vision to ACID. With her impressive experience in intellectual property, including leadership roles in the famous “Trunki” brand, she is well-equipped to build on ACID’s legacy. Laura’s commitment to advancing IP protection aligns perfectly with ACID’s mission and values. Warmest wishes Laura and many congratulations.”

Since its inception, ACID has been dedicated to safeguarding the original work of creators, providing robust support and advocacy to ensure their intellectual property rights are protected. The organisation’s unique approach has been a trailblazer in the IP landscape, establishing it as a trusted ally for designers, IP creators, and entrepreneurs.